Agency Formation
Kaustav Das and Anil Ralph Thomas set up shop, put their names on the door
Integrated creative outfit Ralph&Das bags three clients including Bluestone.com
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Former Ambience Publicis EVP-South Kaustav Das and former McCann South regional creative director Anil Ralph Thomas have partnered to launch Ralph&Das, a full service creative agency in Bengaluru.
Kaustav Das and Anil Ralph Thomas announce the launch of Ralph&Das
Kaustav Das (former EVP South, Publicis Ambience) and Anil Ralph Thomas (former McCann South regional creative director) have announced the launch of Ralph&Das, a startup agency based in Bengaluru. The agency began operations on July 1 and signed up bluestone.com as its first client.
Campaign launches
V-Guard unveils a new TV campaign for its expanding Air Cooler portfolio
V-Guard has unveiled a new TV campaign to support its expanding Air Cooler portfolio.
V-Guard Air Coolers are equipped with extra thick cooling pads which ensure better and long-lasting cooling.
V-Guard’s new TVC shows fun segment between a couple
The ad film, conceptualised by V-Guard’s Agency Ralph & Das, opens up with a wife bickering that her engineer husband does not remember their 50th wedding anniversary. Next moment, he puts a ring made of the wire questioning her whether she would tolerate him for the next 50 years.
V-Guard celebrates V-Day with nok-jhok in new ad film
The ad film, conceptualised by V-Guard’s Agency Ralph & Das, opens up with a wife bickering that her Engineer husband does not remember their 50th wedding anniversary.
V-Guard launches new Water Heater TVC for the Season
The TVC has been conceptualised by V-Guard’s integrated agency Ralph&Das.
It has been Scripted and Directed by Anil Ralph Thomas, Chief Creative Officer, Ralph&Das. Thomas said, “A great shower can truly be a blissful moment.
Medimix owns Onam with animated Mahabali bath story
Agency Ralph&Das conceptualised the video.
In the film, we see that he is about to get ready for the trip but realises that he has run out of soap.
V-Guard celebrates Diwali with an emotional digital film
V-Guard has released a Digital film on all its Social and Digital platforms to celebrate Diwali. The film has been conceptualized by V-Guard’s Integrated Agency, Ralph&Das.
V-Guard launches a summer campaign modelled on the elections
In a first-of-its-kind attempt in the industry, AI-generated videos were created mimicking the format of breaking news, with an AI newsreader reporting on V-Guard’s candidate in this fictitious election campaign.
The campaign is conceived and scripted by V-Guard’s agency Ralph&Das
V-Guard changes identity as it looks to make products more stylish
V-Guard recently underwent a change in its brand positioning and has now rolled out a campaign to communicate the same. The campaign has been conceptualised by Ralph&Das.
V-Guard continues its long-lasting positioning in new TVC
Electricals brand, V-Guard has released a new TVC to kick-start its 2021 summer campaign. The TVC stays true to the proposition of long-lasting.
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NoBroker.com challenges idea of brokerage for residential services in new campaign
NoBroker.com, India’s largest peer-to-peer real estate platform has recently launched a multicity campaign that underlines the absurdity of paying brokerage in residential real estate. Conceptualised and created by Ralph&Das.